A few weeks ago, I held a webinar called Kickstart a Killer Blog in 7 Days. It’s a pretty intensive hour and a half to help attendees define their blog strategy and focus on results. At the end of the webinar I orchestrated a challenge…I provided 7 days of worksheets to help put everything my […]
We put the concept of leadership on a pedestal. There are leaders and then there are followers. We write long diatribes on how to become a leader. We make it feel unattainable. We make it feel bigger than it is. If you ask someone if they think they’re a leader, you’ll likely be met with […]
Twitter’s Promoted Tweets Twitter’s Promoted Tweets have been around since April 2010. At first, these were available only to a select number of advertising partners, but over the past few months they have expanded their network of advertisers and in the past few days Twitter started syndicating promoted tweets in some user’s timelines. Now, all […]
I was just flipping through an industry publication and I came across ad after ad saying the same thing… Full service Turnkey Any type of event Elegance Leader Integrated Professional Quality These words are industry convention (aka common industry speak). And when we hear them over and over, we become immune to them. They mean […]
I don’t remember the exact day when my school stopped serving complimentary lunches and we, the students, had to pack our own…but it was some time around Grade 1. Although I’m fuzzy about some details, I remember the the lunchbox and the anticipation of learning what lay inside like it was yesterday. My box was […]