Last year’s What’s Next In Events eBook was focused on how Social Media would impact the Events Industry. And did it ever! There’s no doubt that social media provided organizers with new ways to connect with and engage attendees, created new revenue streams and at the same time put strains on already tapped-out budgets and […]
Many businesses use Facebook Pages as a way to talk to, share with and learn from their customers. A clear focus and quality content are key but there are a few minor things that every company can do to take their pages to the next level. No programming or design knowledge required (I promise): Think […]
I would like to thank everyone who provided their thoughts and opinions about the future of the #eventprofs chats. I heard from about 35 of you and the feedback was definitive: All of you want the return of the chats (although many of you would like to reduce the chats to 1x / week) All […]
Small businesses are often challenged with ways to get PR for their companies. Here are 10 creative ideas to help you get free press online. 1) HARO HARO (or, Help a Reporter Out) is an online tool that connects reporters looking for an expert or story angle with qualified sources, like you and me. Every […]
When I first began speaking about social media, almost 4 years ago, most of the conversation revolved around what is social media and why businesses need to care about it. Today, however, most people know this. These days people are challenged with standing out from the sea of noise online, maximizing resources, selecting the right […]