I’ve been playing around with Google Sidewiki for a few months now. If you’re not familiar with this tool, Google launched it back in September. The idea is that anyone can contribute their thoughts to any website – in essence turning any website into a public forum. Unfortunately until now many businesses have chosen not […]
In my post 5 ways to know you’re stuck in neutral I spoke about one of my most common encounters when dealing with SMBs (small and medium sized businesses): The company who’s stuck in the word-of-mouth rut…relying on the good of others to bring them business. The problems with wholly relying on word-of-mouth – You […]
One day my husband came home with a book. He said that one of his clients gave it to him and told him that he just had to read it. My husband loves to read, but he’s not a business book reader. It sat on his shelf for weeks. Every time I walked past it […]