I came across this post by Andy Ebon on The Wedding Marketing Blog and it inspired me to pull together this article. Creating a brand identity is expensive enough. Let alone having to rebrand your company a few years later because you’ve outgrown it. The following are 5 common pitfalls and how to avoid them. 1. […]
It’s obviously a big trend right now. I’ve posted about suspended candles, string gardens and now upside down plants. It seems that placing things on tables or the floor are so 2009. I’d love to know from you event planners whether this trend is a love it or a hate it. [polldaddy poll=3341779] Well, if […]
This poster speaks for itself… Photo via DataViz tumblr
I just came across David Stark’s installation at Diffa’s Dining By Design in New York on his Facebook Fan Page. He and his team were inspired by the iPhone. What I love about his design is there’s always a message behind it. iPhones have gone beyond pop culture and have become an integral part of […]
A lot of businesses I speak to raise a common issue with social media: “If I start participating online, doesn’t that open my business up to customers complaining or saying negative things about us?”. My response is always: “How do you know they’re not saying negative things about your business right now?”. Crickets. Me: “What […]