Here is the real reason you’re losing business.
Ready to win more business?
The Biggest Mistake you might be making.
Want to know the biggest mistake you might be making when it comes to differentiating your products or services?
This mistake is the reason your prospects are choosing someone else other than you.
It’s the reason why people aren’t paying you what you think you’re worth.
It’s the reason your advertising isn’t working.
It’s the reason people aren’t taking action on your website.
Stay to the end and I’ll give you specific examples for how to solve this problem.
When people ask, “why should I choose you?” you answer with things like
we have a premium offering
we offer great customer service
we have a quality product
These are vague and ambiguous statements that really don’t mean anything.
Rather than say these things. I want you to inject proof.
Instead of saying you have great customer service, prove it by saying something like: 96% of our customers become repeat customers and cite our customer experience as the #1 reason why.
Proof elevates a vague claim into a distinguishable fact
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