Category: Social Media Strategy

how to use Twitter to find customers

Demystifying Twitter is easy. Yes, it’s updates and conversations that take place online in under 140 characters. But, better said, Twitter is real-time conversations about what people are thinking, feeling, experiencing and even reviewing, anytime and anywhere. It’s also where people ask their peers for recommendations. Using Twitter to find potential customers is simple, simple, […]

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full day social media seminar . emi caribbean

On January 27, 2010, I’ll be delivering a full day seminar on Strategic Event Marketing Using Social Media for EMI Caribbean in beautiful Trinidad. Don’t miss this event – seats are selling fast! Smart planners have recognized that the game has changed forever. Event guests are no longer simply attendees, they are active and engaged […]

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social media & events . free eBook

(click on image above to download the free eBook) For those of us who have been involved in social media for the past few years, we have witnessed a true awakening. 2009 was a year where businesses got serious about tapping into the power of social media for events. We saw an upswing of Facebook fan […]

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what foursquare . means for businesses

foursquare has been touted as the IT application for 2010. I started playing around with it – more so to stay on top this high-buzz tool than any desire to add another social media site to my arsenal. But it appears that I’ve been hooked. Let me tell you why… Foursquare is a location-based social networking […]

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