“I bet I can chop more wood than you in one day”, said one woodcutter to another. With that one statement, the race was on. Each man took up their positions and for a while they were neck and neck. After an hour, the one woodcutter heard the other taking a break. “This is my […]
There’s an article by Jay Baer that’s getting quite a bit of circulation – in large part because it references some new statistics on social media usage and because it’s titled: “Is Twitter Massively Overrated”, a question sure to provoke and ruffle. Seeing social media statistics make their rounds with fervor is not a rarity. […]
Over the past 6 years of blogging I’ve learned that people love to learn about new tools that help them do business better, faster and more efficiently. So, it shouldn’t come as a surprise when I asked my Facebook Fans what they’d like to see on the blog next and they said Online Tools for […]
Listening is a fine art – especially when it comes to Event Marketing. Following my recent webinar with MeetingsNet on Event Marketing 2.0, I have put together a video on how to use socialmention to listen to what people are saying about your event, your competitor’s, or what your target market is talking about through […]
For those of you who haven’t been introduced to Quora, it’s a site that’s collection of questions and answers created, edited, and organized by everyone who uses it. In other words, it’s a wiki tool for crowdsourcing content about any subject. Although still quite new, it could be an effective tool for event, conference, tradeshow […]