The past few years have been, quite frankly, devastating to many businesses. Budgets have shrunk or disappeared altogether. Many companies are scrambling to fight over a shrinking piece of pie. And, worse, many others are fighting over the crumbs left over by their competitors. I was recently speaking to an event company about this very […]
Are you feeling pressured to participate in social media? Are you currently participating but feel tugged in all directions ? You’re not alone…Welcome to social media guilt. It’s all around us. We can’t escape from those dreaded two words (SOCIAL MEDIA). They appear on the cover of magazines, newspapers, our favorite TV shows are on […]
If you call Cleveland or the Philippines home, I may be seeing you in November. I’ve got a couple of really cool events on the books and I hope I see you there… November 10, 2010 – Cleveland, OH – The Hospitality Sales and Marketing Association I was delighted when Rick Turner, President of HSMAI’s […]
What a fantastic day today at Event Camp Twin Cities. We celebrated the nominees of the Eventprofs Blog Awards and announced the winners in each of the 8 categories. It was a tight race and we saw a total of 686 votes! I would like to personally thank everyone who voted as well as the […]
Email marketing has gotten a pretty bad rap. You need only look in your email’s inbox to understand why. Littered with promises of lottery winnings, unwanted product deals and promises of riches in far off lands, we often associate email marketing with spam. However, it’s important not to discount the power of email marketing. According […]