customer service statistics
This poster speaks for itself… Photo via DataViz tumblr
the power of ritual for events
We are faced with a constant pressure to make things more efficient – faster, cheaper, new & improved. This lesson was never more evident than when I was working with a well-known confectionary brand for my agency many years ago. Our task was to redesign their chocolate bar label – and part of the brief […]
what is your social media avatar saying about you?
Smart businesses stay on top of significant trends and consistently challenge their businesses to stay relevant and meaningful to changing consumers. One such example of a smart business is Noah Wolf Photography. Recognizing a massive shift in the way we all communicate with one another (hint, hint…social media), Minneapolis-based Noah Wolf also identified that many […]
sunday spark: the pursuit of happiness
Happiness is as a butterfly which, when pursued, is always beyond our grasp, but which if you will sit down quietly, may alight upon you. ~ Quote by Nathaniel Hawthorne
why your customers may be gossiping about you
Contrary to popular belief, a brand is not a logo, a name or something that your marketing department ‘thinks up’ in a boardroom. A brand is how people would describe your company or your product to another. It’s shaped by the sum of all of their experiences and interactions with you – at every level […]