I just finished designing these business cards and thought I’d share them with you. Unfortunately I’m sans camera, so these beauties were taken with my iPhone. I had tremendous fun doing the naming, gazelle illustration, brand design and business card layout. Next I’ll be designing the brand’s collateral materials and I this amazing idea for […]
I’ve been playing around with Google Sidewiki for a few months now. If you’re not familiar with this tool, Google launched it back in September. The idea is that anyone can contribute their thoughts to any website – in essence turning any website into a public forum. Unfortunately until now many businesses have chosen not […]
Yes, I’m Canadian. And, no, I don’t know Bob from Vancouver. In fact, I didn’t even know about Servus from Alberta until I read about it in Springwise today. You see, Servus is a Credit Union and not a bank. And for years, Credit Unions have been telling us Canadians why they’re so much better […]
In my life as a brand consultant, I spent many an evening in the back room of a research firm listening to consumers debate which newly redesigned packaging concept stood out more on shelf. In the world of consumer packaged goods, shelf impact is king. Just think, shopping lists are a thing of the past. […]
When I saw these marshmallow treats on Notcot’s blog, all I could think about was how amazing these would be as a wedding gift. Just imagine, monogrammed marshmallows handed out at an event finished off with a big bonfire! Lara McCulloch-Carter Author of the Special Event blog ready2spark Director of Marketing – Regal Tent Productions […]