It’s that time of year again! The Eventprofs Blog Awards are back for their 2nd year and will celebrate our community and the thought-leaders who help to propel it forward. I’m thrilled to share that the Awards will be presented this year at Event Camp Twin Cities, taking place in Minneapolis, MN on September 8th […]
This morning I was running through some of my LinkedIn connections and was rattled by what I saw…person after person claiming to be a Social Media Expert. Roles like: Event Planner / Social Media Consultant, Real Estate Agent / Social Media Coach lay littered throughout my contacts pile along with ‘new’ one-man-shop companies magically replacing […]
We’ve seen crowdsourced graphic design, crowdsourced recruiting and, yes, even crowdsourced sales forces. Is it so hard to believe that we’ll be seeing crowdsourced event, wedding and meeting planning some time very soon? What is crowdsourcing? The idea behind crowdsourcing is that tasks, normally done by employees or contractors, are outsourced to a community of […]
There once was a time when reaching a highly targeted audience required significant investment. When building credibility within a community required a workforce and proprietary content. There was a high cost of entry to build a conference which minimized options for those seeking relevant education and networking. There has been a movement for years now […]
The following is a guest post by Heidi Thorne, a promotional products marketing expert and social media cheerleader. I always look forward to attending the summer Advertising Specialty Institute (ASI) promotional products trade show in Chicago. What struck me at this year’s show was how much paper is still used for brochures, directories, catalogs, etc. […]