2 designers . that may revolutionize events

I subscribe to a wonderful design magazine called AZURE. I read it strictly for the pictures 🙂 It’s brimming with the latest ideas from the design and architecture worlds…and this month’s issue didn’t disappoint. It featured ‘10 designers who are shaping the future‘ and 2 of them are certain to touch our world of meetings and events.

1. Ibrahim Elhayawan & Jim Dodson – Mobile Performance Venue, Norway

David Edwards’ creation was actually a space in France called Le Laboratoire. His idea was to match creative artists with prominent scientists – a merging of form and function. Many ideas have come out of those four walls. One of which, Le Whif, I blogged about some time back. The idea behind this product is to use gastronomic scent to leave the taste of chocolate in the taster’s mouth…without the guilt (I could have used that tonight before I polished off a bag of Maltesers). Although the jury is out as to whether this product has any type of longevity, there’s no denying that the concept behind the product is a winner. Hopefully this will spawn many successful, new ideas.

Lara McCulloch-Carter
Author of the Special Event blog ready2spark
Director of Marketing – Regal Tent Productions
Past-President – ISES Toronto
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