Instagram recently announced they have 300 million monthly active users. I’d wager a guess that some of those users are your potential clients. Find out how to use this fast-growing platform to build awareness of your brand and sell, sell, sell…without being schmarmy. Our guest expert, Jenn Scalia – who has over 25,000 followers and […]
In a recent advisory board meeting I attended, the topic of award entries came up. The perception is that the same names win in their category year after year after year. What do they know that you don’t? How to win an award I asked 4 judges, who are also award winners themselves, and 2 […]
In this, our final post of 2011, we’ve rounded up the most popular posts among readers this year. Read them today and join the conversation. Ideas for Event Planners: Are You Afraid of Competitors Stealing Your Ideas? 3 Lessons Small Businesses can Learn from Google+ Marketing Why Event & Customer Satisfaction Surveys Fail Customer Service […]
“Why should I care about you?” You’ve probably never heard this question asked of you. In fact, you’ve probably never even asked this question of anyone else. Yet it’s the single most important question every small business marketer needs to answer, consistently. Why? Transparent Marketing Tactics Your competitors now have instant access to your business and marketing […]
As many of you know, Google Plus is the new, much-talked-about social networking site created by Google that saw unprecedented growth after it’s invitation-only launch on June 28, 2011. The following are 3 lessons small businesses can learn from the marketing of their site. 1. Scarcity In a time where most of us would say […]