Tag: Marketing Communications

Masterclass: Why you may be hearing, “You’re too expensive”

Is there anything more frustrating than a client telling you, “You’re too expensive”? I mean, can’t they see you’re better than the low-balling, mediocre competitor they went with? If you’re tired of having to lowball your pricing to win business you’re going to want to watch this video… Ready to win more business? 5 reasons […]

Read Full Article

How to stand out (even if you’re selling the same thing as everyone else)

If you’re in a saturated market, it can feel challenging to stand out. Everyone seems to be selling the exact same thing, so how can you possibly be different? I’ll tell you what to do in under a minute. Ready to win more business? How do you differentiate your business when you do the exact […]

Read Full Article

5 words costing you clients

If you’re here, you want to know how to win more business, right? Well, I want to introduce you to something I call earned traits. Most businesses are using them and they have no idea how much these words are preventing them from winning more business. Ready to win more business? Are you using these […]

Read Full Article

Are you marketing to eyeballs?

“The function of leadership is to produce more leaders, not followers” – Ralph Nader A thought provoking quote, no doubt – and one that should reshape your thoughts on leadership. But what if I evolved the wording ever so slightly to make you rethink marketing your event business: “The function of marketing is to produce […]

Read Full Article