This weekend I’ll be presenting 2 sessions at MPI WEC 2011 in Orlando, FL. I’m really excited about these two topics. A Brand New World will inspire event businesses to create a powerful brands (even in commoditized categories) that attract, engage and excite. Getting SMART About Social Media is not just another social media session. There will be no ‘how to build a facebook fan page’ or useless statistics thrown around. This session is focused on how to use social media to drive sales. Period.
I hope you come out to both sessions. I guarantee, whether you’re a newbie to branding & social media or a pro, you will learn great tools and ideas. Plus you’ll get a very special offer if you’re in my session (wink, wink).
A Brand New World
Sunday, July 24, 2011 . 8:30am
You’ll learn:
- Why having a powerful brand is the difference between life and death in today’s socially connected world
- 6 critical success factors to build a brand that cuts through the clutter and earns raving fans
- Specific tools and techniques to carve out your winning position in the marketplace
Getting SMART About Social Media
Sunday, July 24, 2011 . 2:00pm 3:15pm
You’ll learn:
- What you need to convert social media into sales for your business
- How to build a social media strategy
- How to develop content that builds a loyal community
- How to measure social media ROI
Will you be at MPI WEC 2011?
Content that builds a loyal community is key!
Will you post these presentations ?