Instagram recently announced they have 300 million monthly active users. I’d wager a guess that some of those users are your potential clients. Find out how to use this fast-growing platform to build awareness of your brand and sell, sell, sell…without being schmarmy. Our guest expert, Jenn Scalia – who has over 25,000 followers and uses Instagram as her main channel for sales – will give us the tips to take our small businesses to the next level.
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In this episode, you’ll learn more about:
- Why Instagram is PERFECT for event and wedding businesses
- The techniques Jenn used to build her followers to over 25,000 without spending a dime
- Step-by-step how to build awareness and the RIGHT followers on Instagram
- How to convert all of that awareness into sales for your business
- The #1 trick to getting more followers without asking or being icky
- How to get your business in front of local Instagram users
- How to find the right hashtags to use on your posts
- How to write a killer Instagram bio that seduces new followers
Links, tools & resources:
Jenn Scalia on Instagram
Hyperlapse or Flipagram – for short videos
Whitagram – resize your regular sized photos to work in Instagram
Instaquote – for picture quotes
Photomarkr – for adding watermarks
Instagram Promotion Guidelines – rules for hosting a contest on Instagram
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Please note that, on occasion, products are recommended on the show and links are provided in the show notes. Some of these are affiliate links however I ONLY include products I actually use, enjoy, and benefit from for my business.