Author: Lara McCulloch

Believe me. I’m amazing.

“No really. Believe me. I’m ah-maaa-zing!” If a guy you’d just shook hands with at a networking party were to look you in the eyes and emphatically utter those words, would you believe him? Belief is a funny thing. To have it you need proof, not just proclamation. And yet almost 100%* of businesses make […]

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How to avoid bad clients BEFORE they become bad clients

Bad clients. We can all agree…they suck. You might have just found a $100 bill in that purse you never use, discovered the perfect shade of red, but not too red, lipstick or fit into your long-anticipated, one-size-too-small little black dress. Doesn’t change the fact that bad clients still suck. Ever gone mattress shopping? Hard, soft, spring, memory […]

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Episode 022: Protecting your business: How to legally set up your small business for success with Jo-Na Williams

[optinx] Today we’re going to be talking with legal expert, Jo−Ná Williams on how to protect your business. Our guest founded her practice, J.A. Williams Law and The Artist Empowerment Firm back in 2011. But her desire to build her companies started a lot earlier. I’m going to have her share her story, but basically […]

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Episode 021: Peeling back the curtains – Kevin White interviews Lara McCulloch in a social experiment

OK, so today we’re going to do something TOTALLY different. A few weeks ago, I got an email from Kevin White with a suggestion that caught me off guard. Now, if you don’t know who Kevin is, he’s the President of the International Special Events Society and for nearly two decades he’s been designing and […]

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