Author: Lara McCulloch

Every small-mid sized business owner should read this article

I came from an industry where mergers & acquisitions were an every day occurrence. This created a very uneven playing field – small, privately owned companies were vying for business against huge, multi-national firms. This David vs Goliath challenge isn’t specific only to the branding industry…it blankets just about every industry out there. And, unfortunately, […]

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