bottling a moment . in time

For the launch of their new perfume, Eau première, Chanel partnered with famed designer Jean-Marc Gady – who has developed notoriety through projects with Louis Vuitton, Baccarat and Apple (oh, and let’s not forget his stunning Moet & Chandon bucket design…but I digress).

Jean-Marc transformed a Parisian apartment into a storybook of rooms. Guests were invited to explore the pages of the apartment as the event unfolded to uncover experiences related to the perfume…fragrant waterfalls, chanel model projections and bottle shaped doorways were just a few of the concepts that made this event Chanel-worthy.

Via theCoolHunter