Website design is an art as much as it is a science…but you don’t have to be a genius to be successful. If you want to master the strategies that’ll make your site convert visitors into customers, you’ll want to listen to our guest expert, Marie Poulin – a digital strategist who has worked with powerhouses like Marie Forleo and Natalie MacNeil.
She’s going to critique 3 event planning websites and tell you what mistakes their making and how you can learn to overcome these pitfalls.
[smart_track_player url=”http://traffic.libsyn.com/startsomeshift/SSS_011.mp3″ title=”Event Planning Website Critiques: How to create a website that converts” artist=”Marie Poulin & Lara McCulloch” ]
(if you are unable to see the podcast player above, you can access the episode on iTunes: http://bit.ly/mariepoulin)
In this episode, you’ll learn more about:
- The biggest mistakes event planners are making with their website
- How to optimize your website for SEO (search engine optimization)
- How to encourage visitors to click on the right things on your site
- What converts visitors into people who take action (call you, contact you, buy something, etc)
- The most important things your website should be doing to be effective
- How to prevent visitors from leaving your website
Links, tools & resources:
Thank you so much for listening!
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