The past few years have been, quite frankly, devastating to many businesses. Budgets have shrunk or disappeared altogether. Many companies are scrambling to fight over a shrinking piece of pie. And, worse, many others are fighting over the crumbs left over by their competitors. I was recently speaking to an event company about this very […]
Collective buying sites like Groupon are popping up all over the internet. These sites can translate to amazing value to both the buyer and the seller alike. If you’re not familiar with them, in a nutshell they offer a feature product or service at an unbelievable deal to subscribers who have signed up to learn […]
This poster speaks for itself… Photo via DataViz tumblr
Yesterday I went to my favorite local butcher to pick up my meat for the week. After that I got back in my car and drove a few blocks away to my fish monger to buy some salmon and shrimp. Later that day I biked over to the farmer’s market and bought some fruits & […]
One of the simplest rules of business is this: You have 2 options for your business strategy, but you have to choose one: 1) Be the lowest cost provider The largest retailer in the world, Walmart, uses this strategy very successfully. Their single-minded goal is to be the lowest price leader in every community they […]