Episode 004: Becoming a Business Networking Pro with Marsha Shandur (Yes, Yes Marsha)

Are you terrified of the idea of walking up to a stranger at a networking event and starting a conversation? Do you shudder at the thought of having to hold a dialogue about you and what you do? Does ‘closing the sale’ make you die a little inside? Networking expert, Marsha Shandur, will challenge everything you thought you knew about this topic and give you proven tools and ideas to help you rock your next networking event.

In this episode, you’ll learn more about:

  • How Marsha went from Business Networking Newbie to Rockstar
  • The #1 reason why people are terrified of networking and what you need to do to overcome it
  • What to say and what to do to start great conversations with anyone
  • How to escape a conversation without feeling like a jerk
  • How to join a group of people who are already in a conversation
  • How to step-by-step turn a networking contact into a customer
  • What you need to do to stand out (in a great way) to people at an event
  • The specific questions you can ask to be interesting, keep the conversation going and get people to feel great about you


Links, tools & resources:

Marsha’s Start Some Shift Resource Page (made just for Start Some Shift listeners with lots of great resources)

Amy Cuddy TED Talk – Your Body Language Shapes Who You Are


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  • Another insightful interview, Lara. Over the years, I became less shy but it’s still hard for me to mingle and initiate conversations when I go to an event where I know no one. I’ll try to go with a changed frame of mind next time.

    I pitched your podcast on my blog and I talked about something that Marsha nailed with her interview. Here is the link if you<re curious http://kimvallee.com/leverage-interview/

    • Thank you so much, Kim! So happy to hear it was helpful (I got so many takeaways as well!)

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